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Pure play cashback app Grapevine , now a year old, has 100,000 users and 100 Auckland restaurants on it's platform. The app last year was saving users 10% to 20% (https://lnkd.in/dXkdyKun) on eating out as an immediate discount at partner stores. Grapevine uses Envestnet | Yodlee to access customer data. Grapevine's founders, backed by Blackbird, are also developing SupaLoyal (https://lnkd.in/dUgEaWg6).

Qantas Business Rewards now offers a 10% saving on international flights with Qantas and oneworld Alliance airlines. There's an estimated 2.5 million small- to medium-sized (SME) businesses with Qantas saying 1 in 5 SMEs participate in Qantas Business Rewards (implying a member base of 500,000 members).

In a ranking of 60 airline Frequent Flyer programs globally for their ease of use and value for customers; 🔹Qantas was ranked 24th 🔹Singapore Airlines Krisflyer 17th 🔹Virgin Australia's Velocity Frequent Flyer 33rd 🔹Air New Zealand's Airpoints tied for 33rd Qantas ranking was driven by the large number of points needed for redemption, poor customer service and high change fees where it was outperformed by Velocity.

EonX powers the Symbion Pty Ltd's Symbion Rewards. In 18 months since launch, it's 700 pharmacy owner members have spent Au$ 1 billion through the program. Redemptions include cash off bills, digital gift cards and airline points.

Freedom Australia now has 1.5 million members across Australia and New Zealand in it's myFreedom loyalty program. The program accounts for 85% of sales.

For banks - their app is their loyalty strategy. Westpac's app is ranked best in Australia for the second year by Forrester. Westpac's app lead in money movement and account management and introduced personalized features for budget usage and spending limits. Commonwealth Bank was a close second with automated savings capabilities that reduce the cognitive load on its customers.

MYER has brought in Boston Consulting Group (BCG) in a company wide review seeking to accelerate sales, widen margins and ramp up its loyalty program. Myer may extend the Myer One rewards program to cover Premier Investments, LLC's brands Just Jeans, Portmans, Dotti, Jay Jays and Jacqui E if they're acquired. The loyalty program run by French department store Le Bon Marche is a possible model for Myer as part of the next stage of the Myer One loyalty program.

David Jones will invest in a new loyalty scheme to make it more connected to it's customers. It's newly established retail media business, David Jones Amplify, follows Nordstrom's benchmarks and targets premium shoppers. It's also investing in technology for personalisation and has recruited resources from NAB to drive it's digital strategy.

Australia founded Elevate Loyalty has launched OneTap Group with external investment and a focus on the Australian and UK markets. OneTap turns a payment card into a loyalty card through card linking. OneTap has partnered with PokitPal, Fidel API and Lexer.

ASX listed loyalty provider Gratifii Limited has made two acquisitions. It's acquired loyalty and rewards platform provider Club Connect for Au$8 million which adds cross-sell opportunities to their 80 enterprise clients and access to all Australian Motoring Associations members (approximately 9 million). Club Connect had Au$49 million of revenue and underlying Ebitda of Au$1.6 m in 2024. Gratifii's also acquired New Zealand based Rapport for NZ$0.5 million (Au$0.46 million) which adds ~Au $4 million of revenue (and positive profit) together with two enterprise clients. The combined group now has annual revenue of Au$ 84 million.

ASX listed loyalty provider Gratifii Limited has bought New Zealand based Rapport for NZ$0.5 million (Au$0.46 million) which adds ~Au $4 million of revenue (and positive profit) together with two enterprise clients. The combined Gratifii group (which also acquired Australian loyalty and rewards provider Club Connect at the same time) now has annual revenue of Au$ 84 million.

ANZ has launched ANZ Circle for ANZ Plus Visa Debit and ANZ Visa Credit or Debit cardholders. ANZ Circle includes pre-sale access for events, discounted movies at HOYTS Group and VIP experiences at venues including The Fortitude Music Hall, Palais Theatre and The Triffid.

Z Energy NZ today announced changes to its loyalty proposition taking effect on 1 November this year as Flybuys closes; 🔹The Pumped accumulating cents/litre discount offering will end on 31 October 2024 and stacking will cease on 30 September for Z. 🔹Stamps collected for coffee, LPG and car washes will expire on 31 October and new ways to be rewarded will launch on 1 November. 🔹Loyalty NZ's Flybuys can earned to 31 October and Flybuys will close this year. 🔹Air New Zealand Airpoints will be earned as normal until 31 October and will be available by scanning the Z App (with Airpoints number linked) from November.

Mighty Ape's Primate paid subscription loyalty program grew by 35% to 23,000 members in the last year.

Mighty Ape's Primate paid subscription loyalty program grew by 35% to 23,000 members in the last year.

Air New Zealand launched the Airpoints loyalty program in the iFly loyalty platform (from IBS Software) a few weeks ago. iFly improves the member experience as well as streamlines the process of onboarding new partners. More developments will be announced.

Woolworths Group scan rates at group company BIG W increased to 58% in the fourth quarter due to a growth in active members.

Loyalty offers in Dan Murphy's My Dan's loyalty program including “Appy Deals” increase monthly app users by more than double. Personalised offers made through the app – such as prompts, deals on a customer’s frequently purchased item, or offers on a similar product – could lead to a 29% cent increase in sales.

Despite Kogan.com lifting the price of its Kogan First loyalty program membership from $99 to $129 annually, the loyalty program added 100,000 members with total membership now at 502,000.

Woolworths Group's Everyday Rewards loyalty program now has 9.8 million active members (used their card in the last 12 months) in Australia and added 770,000 new members in the last year. There's been a 9% increase in members accessing personalised boost offers and 137% increase in in paid membership to the Everyday Extras subscription (previously reported as 230,000 subscribers). The average Everyday Extra savings is $28 per months. Scan rates (% of transactions at Woolworths Supermarkets) are over 70% and tag rates (% of sales in Woolworths Supermarkets) ~60%. Their retail media network (Cartology - Part of the Woolworths Group) has experienced a revenue CAGR of 34% over the last 4 years. Cartology contributed to the Digital & Media, Rewards & Services, and HomeRun segments, which together had a combined EBIT of $161 million this year (73.3% increase YOY).

Medibank now has 823,000 participants in the Live Better rewards program, an increase of 18% (next year's target is 900,000). These members claimed Au$25 million of rewards (including rewards claimed with partners and health cover rewards such as savings on premiums).

Qantas Loyalty's revenue increased 18% to Au$2.6 billion with an operating margin of 20% delivering underlying EBIT of Au$511 million (with a 2030 EBIT target of $1 billion). Points earned rose 15% and points redeemed rose 10%.

Cash back network ShopBack (2.5 million customers in Australia) has intergrated to POS provider GaP Solutions to make ShopBack Pay a payment method. Shopback Pay is a QR code driven payment process that also delivers cash back.

Coalition program Flybuys active members increased by 5.3% to 9.5 million. Over 2 million members redeemed points for the first time at Coles Group​. Coles’ 50% share of Flybuys resulted in a net loss of $18 million.

Qantas profit (down 28.3% to $1.25 billion) was driven partially by a deliberate reduction in margin on international travel as well as investment in its loyalty program.

Legislation to address Australia's outdated customer privacy laws (expected to be introduced to parliament in the current sitting) will now be introduced the week of 9 September. Not all of the 106 recommendations from the Privacy Act Review agreed or agreed in principle by the government are expected to make their way into the final bill.

Qantas Loyalty posted a record underlying EBIT of $511 million after the introduction of Classic Plus rewards, the biggest frequent flyer shake-up in the program’s history.

Dan Murphy's My Dan’s loyalty program has increased its member discounts and personalised offers for its 5.4 million active loyalty program members. Program members spend 80% more per transaction than non-members. Endeavour Group (owner of Dan Murphy's) recently launched the pub+ loyalty program in the hotels side of its business.

Toronto Stock Exchange listed gift card and loyalty company Givex has been acquired by Shift4 for US$148 million. GiveX has 350 employees across 10 countries including Australia. Givex’s annual revenue has climbed 64% in the last four years to US$60 million Shift4 is making multiple acquisitions to build out a global payments business.

Qantas Loyalty's profit is now Au $ 511 million with the business operating at a 20% margin. There are now 16 million members (14% lift in active members). Credit card acquisition grew by 300,000 while underlying spend grew 5% (potentially driven by card churn). 100,000 Classic Plus Reward seats have been redeemed since launching a few months ago.

Air New Zealand Airpoints now has over 4.6 million members worldwide, up 14% YOY. They added 4 retail partners and Airpoints issued grew by 3%. Airpoints prepared for the launch of the iFly platform from IBS Software.

Woolworths Supermarkets (previously Countdown Supermarkets) launched the Everyday Rewards loyalty program in February to replace the One Card loyalty program. It now has 1.6 million active members (active = the card was used this year). Scan rates (% of transactions lined to loyalty) are 60%. Members using its boost promotions reach their $15 reward voucher 5 times faster than those that don't. During the year, it added new partners in Accor (May) and group companies Petstock (July) and MILKRUN (November 2023).

Bonds has relaunched its Bonds Rewards loyalty program and moved from from tiers to a flat structure and available across all 150 Bonds stores across Australia. Members will also receive free delivery and returns.

Wesfarmers companies Bunnings, Officeworks and Priceline retail chains all plan to launch their own retail media businesses leveraging their loyalty program data. Bunnings is already pulling in Au$ 150 million in trade marketing revenue. 🔹Australia's retail media market will be worth Au$ 1.6 billion by 2027 (Morgan Stanley) 🔹Chemist Warehouse runs one of the largest retail media businesses in Australia generating $600 million annually. 🔹Woolworths Group retail media business Cartology - Part of the Woolworths Group - generates ~$550 million (Morgan Stanley estimate) 🔹Coles Group retail media business generates ~$250 million annually (Morgan Stanley estimate)

Australian fresh food brand Soul Origin has opened its first New Zealand store in Auckland Airport's domestic terminal. Kiwis can join Soul Origin's loyalty program, Soulmates.

Qantas Frequent Flyer has added Stampix as a redemption option.

Commonwealth Bank bank's whole of bank loyalty program, Yello, has added concert ticket pre-sales through Live Nation Entertainment and Mastercard. From 22nd to 25th August, Yello customers have access to pre-sale tickets for The Weeknd.

Super Retail Group's combined 11.5 million active loyalty program members (active = purchased in last 12 months) contributed 77% of group sales (up 4% from last year). In 2020 a combined 6.6 million members delivered 59% of sales. 🔹At Supercheap Auto, 4.7 million active loyalty members (membership up 500,000) contributed 69% (up 5%) of sales. 🔹At Rebel Sport, 3.9 million active loyalty members (membership up 4%) contributed 77% (up 4%) of sales. In the relaunched Rebel program, 84% of active members are earning points and 34% are redeeming them. For every $1 redeemed at Rebel, customers spend a further $11. 🔹At BCF - Boating, Camping, Fishing, 2.5 million active loyalty members contibuted contributed 90% (up 1%) of sales. 🔹At Macpac Ltd. 800,000 active loyalty members (up 5%) contributed 76% (up 2%) of sales.

Sporting goods retailer Rebel Sport had a one-off revenue deferral of Au$7.7 million from its recently revamped loyalty program. Rebel is owned by Super Retail Group (750 stores across Australia and New Zealand).

Members of McDonald's Australia's loyalty program, MyMaccas, have redeemed almost 58 billion points and 14 million products over the last 12 months.

Australia's 2nd largest airline, Virgin Australia, has 19 million passengers, 66 routes and 7,000 staff generating about Au$ 400 million in annual net income. Its frequent flyer program, Velocity Frequent Flyer, is Australia’s third-largest loyalty program with 11 million members.

Coalition program Flybuys (now with 9.5 million active members) has added two new partners in Coles Group owned pet supplies company Swaggle and meal kit provider QuiteLike.

Australian United Retailers Ltd. has signed a 5 year deal with grocery loyalty platform Lobyco. AUR includes 550 outlets including Foodworks Supermarkets, Farmer Jack's, and LiquorWorks outlets.

Baby Bunting, once valued at more than Au$ 800 million, has struggled. Gross profit margin is now up 180 basis points driven in part by the removal of its failed spend and earn structure in its loyalty program. Requirements for a new loyalty program are in development targeting design and testing in the second half of FY2025.

Commonwealth Bank has had 5 million of its customers engage with the bank-wide program Yello since it launched last year. 700,000 of them have received Au$ 40 million of discounts, cashback and prize draws in the 7 months between November 2023 and June 2024. The program's offers evolve as customer preferences change. The bank has 8.5 million monthly active customers.

Liquor and pubs giant Endeavour Group has launched the pub+ loyalty program for its network of 350 pubs. Endeavour aims to replicate the success of its liquor retailer Dan Murphy's MyDan's loyalty program which drives more visits and higher spending. MyDan’s has more than 5.4 million members and a scan rate of 82%. Early pub+ results showed members transacted between 2.2 and 3 times per visit. pub+ will also have a gaming component that can voluntarily limit spending and time spent at gaming machines in the pub+ venues.

Apple will allow banks to offer payments directly from their customers’ iPhones without the use of its Apple Pay platform. Apple cited other use cases now possible including access to loyalty and rewards cards.

Recently launched cashback pure play ShopBack is recruiting to scale the New Zealand business including new customer acquisition and first-time trial of ShopBack. In Australia, Westpac invested $Au 44 million in ShopBack in December 2022 and now offers Shopback cashback in the Westpac Australia banking app.

Sportstech start-up FitFlo has received backing from Antler to scale their connected-gym offering. FitFlo uses NFC to connect to a gym's equipment and AI to personalise member workouts. A beta partner gym in Melbourne reported a 36% improvement in member retention year on year.

Electronics retailer JB Hi-Fi's spending Au$ 48 million for a 75% stake in kitchen and bathroom retailer e&s. There are currently 10 e&s stores across Victoria with ACT the first in a national expansion through a loyalty scheme.

Genesis Power Shout loyalty program has provided 25 million hours of free power as rewards since 2018.

Included in the changes Air New Zealand made to Airpoints last week with the new platform launch, is an increase in the number of people a member can share their points with from 4 people at the same address to 10 anywhere in New Zealand. The Kiwibank Airpoints card has previously provided a top-up facility. The online functionality for this is temporarily removed and replaced with a call centre process.

Entries for the Asia Pacific Loyalty Awards, run by the Australian Loyalty Association, are now open. Early bird entries close on 17th November with Standard entries closing 24th November.

Air New Zealand Airpoints is planning to add more partners, more rewards and a new tier. They will also offer new benefits for Silver, Gold and Elite members and provide a better recognition upgrade process. These will be announced next year.

Entries for the Asia Pacific Loyalty Awards, run by the Australian Loyalty Association, are now open. Early bird entries close on 17th November with Standard entries closing 24th November

The 5.4 million active members in Dan Murphy's My Dan’s loyalty program account for 90% of sales. When messages to customers are personalised, customers spend 1.2 times the average. Parent Endeavour Group (spun out of Woolworths Group in 2021) runs 266 Dan Murphy’s stores and 1,435 BWS liquor stores. Endeavour is now deploying the same loyalty strategy into its hotels business with the newly launched loyalty program Pub+ for customers of its 354 licensed venues.

MYER expects profit of $50 million and $54 million for the 12 months to July (down from $71.1 million last year). They're focused on fully leveraging the Myer One loyalty program.

Raiz Invest has revenues of nearly Au$23 million, 308,000 active customers and funds under management of Au$1.4 billion. Its Raiz Rewards cashback program deposits cashbacks (from 1,300 retailers) into customer's investment accounts.

TerryWhite Chemmart, with 600 stores across Australia, has upgraded and integrated its Rewards Plus loyalty program into it's main app. The Rewards Plus loyalty program has more than 2 million members.

Air New Zealand Airpoints Frequent Flyer program delivered a platform upgrade last week with changes including it's 4.6 million members being able to access more of their Airpoints activity. Its aiming to provide better rewards for its high-value members through "small, important” changes.

NAB launched cash back program NAB Goodies in the NAB app in June and has since delivered Au$ 1.2 million to 120,000 customers. Fuel, coffee and food delivery are the most used offers. NAB has separately delivered Au$ 3 million in cash back through existing rewards offers and partnerships.

Rex Airlines is still honouring tier benefits and allowing points accrual in their frequent flyer program launched in October last year. The airline is in voluntary administration. Redemption will only be available in the event of a successful restructure.

Cashrewards (owned by ANZ) is buying shopping deals platform Little Birdie. Little Birdie was launched in 2021 with an Au$30 million investment from Commonwealth Bank but paused operations in May this year. Cashrewards has 2 million members and 202 staff and will add several Little Birdie employees. The short-term plan is to relaunch the Little Birdie website and app in time for November's Black Friday & Cyber Monday sales. The long-term goal is to deliver an integrated, seamless shopping journey in Cashrewards. Little Birdie was founded by Catch's founders. Catch was bought by Wesfarmers OneDigital in 2019 for $230 million. It lost $ 1 million in the last 6 months of 2023 and, while there's speculation Wesfarmers will sell it or close it, Catch appointed a senior executive from adidas to lead Catch last week.

Members of the recently launched frequent flyer program of Rex Airlines will have their points frozen (Rex is in administration as of 2 days ago). Points can't be accrued or redeemed but may become available again if there's a successful restructure. Rex and Virgin Australia are exploring options to make Velocity Frequent Flyer benefits available to Rex’s regional customers.

Rex Airlines is on the brink of financial collapse losing a million dollars a week on its ambitious expansion into major city routes. Directors await a report from EY on restructuring or administration. Rex had recently launched a Frequent Flyer program. Its collapse follows that of Bonza earlier this year.

iGoDirect Group has launched Asia Pacific's first capability to add a Visa prepaid card from a website to Apple and Google wallets (without needing an app). Loyalty Managers can deliver digital Visa prepaid and gift cards as rewards in their loyalty programs direct to Apple or Google wallets.

Interchange, paid by retailers and merchants on Visa and Mastercard transactions, is the funding source for credit card loyalty programs. The Commerce Commission has outlined new options for further reducing interchange (including an extreme option of cutting it to zero). This new regulation is targetting a cut of $250m in fees paid by merchants which is more aggressive than the regulator's last cuts in 2021 which targetted a $70m reduction. 2021's cuts saw all credit card loyalty programs (including all Air New Zealand Airpoints credit cards) severely cut the value earned by customers. Submissions on the Commission's consultation paper are due by 20th August.

10 years ago Loyalty Managers in New Zealand had about 10 loyalty solution providers to choose from. They were generally outsourced and included the closed AA Smartfuel and the soon-to-close Flybuys. Today, almost all loyalty programs are insourced and Loyalty Managers have 127 potential providers to choose from (last year the number was 65). To make this complex selection process simple, we've just released the latest comprehensive and categorised map of all 127 loyalty solutions. We do deep dives with the 38 important ones who are either driving the contemporary, successful loyalty strategies offshore or are the innovators who are making the impossible possible. The summary (including 21 of the 38 important vendors) is below. If you'd like the full report on all 38 reach out to simon.rowles@ellipsisandco.com The important 38 important vendors are in 4 categories; (1) Loyalty Foundation: This is core technology to identify and score customers and their behaviour, accrue benefits, points or status and retire or exchange these. This category includes generalists who work in almost any category and specialists who have deep and unique capabilities for a particular sector. Annex Cloud, Antavo Loyalty Cloud, Ascenda, Capillary Technologies, Clutch, Eagle Eye, Epsilon, Gratifii Limited, Incentive Solutions (NZ), Kobie Marketing, Kognitiv Corporation, Loyalty Juggernaut, Marigold, Mastercard, Salesforce, Simplicity Loyalty, Smart Loyalty, TASK, Tranxactor, (2) Loyalty Extension: These are emerging and differentiating capabilities that build on a foundational solution’s capabilities. They’re generally smaller and growing providers. Some may be available from foundational providers and some may also perform as foundational loyalty solutions. Amperity, Currency Alliance, DataCo Technologies, Datamine, IXUP Limited, Loyalty Status Co, PUG Interactive Inc., (3) Rewards Foundation: These are the most common reward types used in all industry categories with scaled specialists delivering the execution.  Elevate Loyalty, iGoDirect Group , Loyalty Now, Loylogic, PokitPal, POPINK, (4) Rewards Extension: These are emerging and differentiating rewards and experience capabilities with smaller, niche specialist offerings. Pointspay, Stampix, WithU

Former head of General Pants Co., Sacha Laing, is the new CEO of Adore Beauty Group. He has significant experience in loyalty. Adore's grown active customers 1.6% in the last year but shares are down 30%.

Chemist Warehouse has a $600 million-a-year Retail Media Network. Woolworths Group's equivalent business (Cartology - Part of the Woolworths Group ) accounts for about 8% of its earnings according to Jarden. Coles Group business Coles 360 makes about $250 million a year in revenue. Walmart has grown its Retail Media business at a 45% CAGR for the last 4 years with media expected to be 20% of its profit next year. It's getting margins of between 70% to 90%. Sainsbury's has grown its Retail Media Network by 15% annually for the last 4 years with a 52% margin in 2023.

Kogan.com's Kogan First loyalty program now has 502,000 subscribers (over 500,000 for the first time). This is also the last time it will regularly report on these numbers. Membership grew 25% in fiscal 2004 despite a 30% increase in the membership fee in April to $129 per year.

Point of sales and e-commerce provider Lightspeed Commerce has launched an enhanced loyalty capability.

Freedom Australia is unlocking latent value in their myFreedom loyalty program to drive repeat visitation and sales.

Shoes & Sox new loyalty program replaces their Frequent Buyers program and is running on the Omneo platform.

ShopBack has released a new challenge feature to frequency in a specific retailer.

Z Energy NZ’s Sharetank, launched as a world-first in October 2019, is now 5 years old. Sharetank is a virtual pre-paid tank of fuel sharable with up to 5 people. Customers use the Z app to find and buy at the lowest price at Z within 30 km.

Virgin Australia and Air New Zealand are proposing a new alliance in which Virgin customers would earn Velocity Frequent Flyer points and status credits on Air New Zealand flights between Australia and New Zealand. Approved by the Australian regulator it's yet to be approved by New Zealand’s Ministry of Transport.

Honda Australia has launched the Honda Extend service loyalty program to keep more service business in its dealership network. Vehicles can now get up to eight years of Honda Genuine Warranty and Premium Roadside Assistance. (Extend website https://lnkd.in/gpnejg_v).

Petstock members can collect Woolworths Supermarkets Everyday Rewards. Members earn one Everyday Rewards point per dollar spent at Petstock. Woolworths Group acquired a 55% stake in Petstock Group in December 2023.

Department store MYER's planned merger with Premier Investments, LLC is an opportunity to grow the Myer One loyalty program into Premier's brands Just Jeans, Jay Jays, Portmans, Jacqui E, and Dotti.

CORA Group will buy Kognitiv Corporation's Enterprise Loyalty Platform and name it Carlson Marketing. It plans to grow Carlson focused on multi-currency, multi-market loyalty programs with high processing intensity and high control with low risk stances. It will also offer Carlson to clients bundled with it's other loyalty acquisition; RewardOps. Cora is part of $18 billion market cap Constellation Software Inc. which owns and operates 1,300 software companies. Cora also acquired Vanson Technology Services (channel and incentive loyalty programs) with plans to acquire more loyalty technology companies.

Macquarie Group is dropping Qantas Frequent Flyer as a reward option on its credit cards.

Launched this week, Qantas has introduced pay-by-the-month lounge access at $99 for 28 days of lounge access. It's historically offered 1 year packages at $699.

Loyalty platform provider Kognitiv Corporation has sold both its Enterprise Loyalty Platform and the Air Miles Middle East coalition program to CORA Group. Cora has named the acquired platform Carlson Marketing Solutions reflecting its genesis in first Carlson Marketing and then Aimia Inc before Kognitiv acquired it. The acquired platform serves 50 million members in 30 countries for banks, retailers and travel companies. 100 employees from Kognitiv in North America, APAC and EMEA will transition to Cora. Kognitiv will provide continuity of access to the platform for its customers. Cora bought loyalty fulfilment platform RewardOps in 2020 and loyalty platform Vanson Technology Services earlier this year. In Australia, Kognitiv delivers loyalty services for NAB, Dulux and The Star Entertainment Group. - Cora press release: https://lnkd.in/gPNTATBK - Kognitiv profile from the Australia Loyalty Solutions Market Map available here https://lnkd.in/geFFiHEZ

The integration of SAP Emarsys with Annex Cloud’s enterprise loyalty platform has been recognised as an SAP Endorsed App.

POLITIX Menswear re-platformed their Politix Plus loyalty program to Antavo Loyalty Cloud supported by Deloitte Digital, digital commerce consultancy Tryzens Global, digital agency Bower House Digital and digital engineering provider Persistent Systems.

Commonwealth Bank today launched a travel booking service in its banking app powered by Hopper. It's integrated to both it's whole-of-bank loyalty program, Yello, and it's credit card loyalty program, Comm Awards. CommBank Awards members can use their points to pay for travel. CommBank Yello customers receive 10% back in travel credits on hotel bookings. The travel offering includes price predictions (recommending when to book), auto price drop ($50 in travel credits if the price of the recommended booking drops), best price guarantee (credits the difference if a lower price is found), price watch (tracks flight prices) and flex it (cancel for any reason and possibly receive 80% of the cost back).

Commonwealth Bank customers can now find, finance and buy cars in the CommBank app. CBA's partnered with carsales and platform Vyro.

Slyp has launched Go Rewards. The new app is available on both the App Store and Google Play and will include multiple loyalty programs with Supabarn's Rewards program (https://lnkd.in/gxfGt_NF) the first to be included. -

MYER’s bid to merge with clothing business Premier Investments, LLC (717 stores across Just Jeans, Jay Jays, Portmans, Jacqui E, and Dotti) is an opportunity for Myer to grow it's Myer One loyalty program. -

Investment app raizinvest has launched Automatic Rewards delivering cashback into the Raiz account through linked cards from select brands. -

The Australian Banking Association (ABA) found banks spent Au$ 1.5 billion over the last 6 years to make Open Banking (or the Consumer Data Right - CDR) work but only 0.3% of customers use it (or about 197,000 active arrangements). The top 5 CDR recipients (Frollo, WeMoney, Flamingo, Beforepay Group and CashnGo Loans) make up 3/4 of total data shares. regime. But Basiq has helped about 930,000 Australians share their data via the consumer data right. More data-sharing arrangements on Basiq’s platform are now done through CDR, which has better connectivity performance, over the prior method of screen scraping. -

Since Qantas Frequent Flyer launched the new Classic Plus booking in April, members have redeemed 10.7 billion points on international Qantas flights - a third more than used before the launch of Classic Plus. -

Australian courier aggregator Shippit is expanding into New Zealand and believes delivery has a causal effect on loyalty. Shippit powers deliveries for Kmart Australia Limited and Chemist Warehouse and selects the fastest and cheapest courier from multiple providers. -

The Australian Red Cross Lifeblood's 9-month loyalty program's pilot attracted 90,000 people and now has 130,000 participants. The agency had a 40% churn rate across its 550,000 donor base. 62% of the active base donates once or twice a year. In the new program, donors receive a branded gift every third donation including beanies, coffee cups, water bottles, caps and blankets. -

NAB' Signature Rewards Visa card has added a flight delay benefit of complimentary lounge access from Collinson. Cardholders and four travel companions get lounge access or dining credit where lounges aren't available. -

Endeavour Group's new pub+ loyalty program (running on the Eagle Eye loyalty platform) uses Oracle's Responsys campaign management. -

NAB bought Pegasystems Real Time Interaction hub in 2022 and now describes it as the "customer brain". It runs 1,000 customer attributes through 800 machine-learning models to power 150 next-best actions. It's driven a 50% increase in home loan conversations and 3 times more opportunities. -

Country Road Group company POLITIX Menswear has launched Antavo Loyalty Cloud to replace its prior platform launched in 2023. The four-tier program was re-platformed in 4 months and is integrated to Salesforce and Braze.

MYER's loyalty program is a key lever in its bid for Premier Investments, LLC. Jarden said the combined group could leverage the Myer One loyalty program (one of the market's largest). Premier does not have an equivalent loyalty program and in March stated it would launch one by the end of 2024 (https://lnkd.in/gAgph5tD). -