PartnershipsAustralia
Wesfarmers, Woolworths: Building Health Ecosystems via Loyalty Programs
Wesfarmers and Woolworths Group could build health ecosystems partnering with insurers and healthcare providers through their loyalty programs (according to Jarden). Jarden points to Vitality - the world’s largest behavioural health solution - which already has relationships with Qantas and with Woolworths’ data analytics business Quantium. Woolworths Supermarkets Everyday Rewards loyalty program has a partnership with Bupa (members receive Everyday Rewards points).
