Tesco Launches AI Clubcard Challenges for Up to £50 Rewards
Tesco is rolling out an AI-driven initiative called Clubcard Challenges, offering loyalty members the opportunity to earn up to £50 in Clubcard points over a six-week period. The initiative is delivered in partnership with EagleAI a division of SaaS loyalty solution Eagle Eye. The challenges will vary for each participant and can range from ‘spend £20 on our Summer BBQ range over the next 6 weeks’ to ‘spend £10 on plant-based meals’. Eagle Eye powers the loyalty programs of several Australian retailers including Woolworths Everyday Rewards. https://lnkd.in/gdhX3b6U

