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Loyalty Central
ResultsAustralia

Rebel Sport's First-Half Results Affected by $5M Loyalty Provision

25 Feb 2024

Rebel Sport's first-half result includes the impact of a $5 million provision for deferred revenue as a result of loyalty credits issued to customers. The provision is expected to be approximately $8 million in total for the full year. The new loyalty program had a 70 basis points adverse impact on their first-half PBT margin.

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