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Kogan.com Boosts Competition with Kogan FIRST Membership

3 May 2024

Kogan.com says the Kogan FIRST membership for loyal customers, who pay a recently increased $129 annual membership fee, is the key to battling online shopping solutions such as Amazon, Temu and Wish. Kogan FIRST had 472,000 subscribers, according to the latest update. Kogan also launched its own marketplace in 2019 to compete with Amazon, eBay and Catch. “The number of unique products has gone from 50,000 to 50 million,” Kogan says. https://lnkd.in/ghpe53mQ

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