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Loyalty Central
M&ANew Zealand

IAG to Acquire Flybuys Assets, Enhance Business Transformation

30 May 2024

IAG will acquire some of the Flybuys loyalty coalition's assets and will take on some of its people (at the end of this year once it's closed). IAG plans to use the people and technology "to significantly enhance its ongoing business transformation activities. This acquisition will further support IAG New Zealand’s promise to deliver an exceptional experience to its customers and business partners".

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