LaunchesAsia Pacific
Amperity Launches Lakehouse CDP for Seamless Data Integration
Amperity has introduced its Lakehouse CDP. Brands can share live data sets between a CDP (Customer data PLatform) and a lakehouse without the need for maintaining ETLs or copying data to save time and lowering costs. It addresses data quality and governance and allows brands to plug into a data lakehouse and utilise any combination of its offerings to optimise customer data operations.
